3 Areas To Exploit In Business Blogging

by Jenny on May 9, 2011

Blog Writing ServicesWhen creating web content for your business blog, you want to stand out among the rest.

Here are 3 areas you might have overlooked as a crucial marketing tool for your corporate blog:

1. Your own story. This can be a history of the company. True stories of your employees – what makes them love working for your company or articles on the core values that makes your business unique from others.  One of the great things about blogging is that it can give your company personality and a personal touch, consumers and clients wouldn’t have had before.

2. Your products and services. Although a blog content writer can certainly pick to write several posts about your company’s products or services, you can also feature third-party reviews and insight with them. One stellar bonus would be to talk about a measurable proof that puts your business above the rest in the industry.

3. Your testimonials from customers. Highlight instances wherein your business helped a satisfied customer by presenting a complaint and how it was resolved – including a photo is that much better.

For more tips on blog writing, contact us for a free quote!

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