3 Business Blog Blunders To Avoid

by Jenny on March 4, 2011

3 Business Blog Blunders To AvoidBusiness blogging 101 can be a challenge. You are bound to make a few mistakes along the way. This is all good because from those errors, you learn new and better blog marketing tactics to handle issues.

Here are 3 blog mistakes you can avoid to help you maintain an effective company blog:

  1. Your blog is too rigid. This pertains to its web content development. Keep your blog flexible with enough room for facts, data and creativity to merge and appeal to your readers.
  2. You focus too much on blog promotion. Always keep in mind that your blog’s content must be updated and you have something to show for when you start promoting your site. It’s better to give more effort on blog writing than on marketing a blog that has no value.  Think of your blog as a lead generator for your website not the other way around.
  3. You have too little subscription hooks. When you have a great blog, people will want to subscribe to it or they will go to your call to action. Make sure that you have strategically placed options to subscribe via email or RSS on your blog’s main page.

Guilty of these blunders? Let us help you fix them. Contact us for a free quote.

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