Blog About Others To Boost Your Business

by Jenny on February 21, 2011

Blog About Others To Boost Your BusinessWhen you embark into the world of corporate blogging, it’s quite obvious that one of your main goals is to bring more profit to your business. The nature of a blog is that of a personal account or online journal and for businesses that have blogs, it’s only natural that about 70% of your website content writing is about your company.

However, here’s a tip for you to try. Just start to blog about other people. Why? Because going beyond your own little world and extending your reach to other people shows that your company is flexible and welcoming.

Here are 3 ideas that can improve your blog traffic:

  1. Does your company advocate a certain cause? Do you support charities? Write about them. Let others know how your business is giving back to the community.
  2. Try to feature a successful client or a jubilant customer. Talk about their experiences with your company.
  3. Find out the top people in your industry. Do an interview with an expert and post that interview on your business blog.

Are you unsure on how to begin doing posts like this? We have bloggers for hire that can assist you. Contact us today!

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