Business Blogging 101

by Jenny on January 31, 2011

Business Blogging 101

A lot of people are now aware of how powerful a business blog can be. Yet there are still some people who are skeptical on how company weblogs can impact business profits. Here are 3 frequently asked questions of small business owners about corporate blogs:

What can a business blog do for me and my company?

A HubSpot study indicated that companies that have blogs garner 55% more traffic than those that don’t have one. More traffic means more visitors and readers. With the right seo web content, a company blog can influence readers to become customers.

What is the implication of having a business blog?

eMarketer reveals that 58% of marketers utilize blog writing tools to improve rankings on search engines. Popularity breeds traffic. This is also a tool in which customer relationships can be built to last.

Why should I join the “blog-wagon”?

According to the 2010 Social Media Marketing Industry Report, blogging became marketers top-most priority due to its positive effects on businesses. By 2012, more than 43% of companies in the U.S. will use a business blog to sell its wares. eMarketer reported that in 2010, 34% of U.S. companies started using blogs for marketing.

We offer blog writing services to fit your company’s needs. Contact us for a free quote today.

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