Focus on Your Territory by Building an Online Reputation with Content Creation

by Jenny on April 5, 2013

A lot of focus is often placed on off-site SEO to the detriment of on-site SEO. Consequently, the idea of building your website territory often takes the back burner. What most people don’t realize is that there needs to be a perfect balance between on-site and off-site SEO to get quantifiable results. When you focus on your own territory first you are taking control of your control. When your focus on content creation and distribution is mostly around websites you cannot control, you run the risk of wasting time, losing content and falling seriously behind in your online marketing efforts if these websites decide to pull the plugs on their operations. In other words you are placing your control in a golden platter in the hands of third parties. Yikes! That is certainly not good.

Business Blog Writers can help you develop your online territory starting with high quality content for your website. We believe that website visitors should first know your brand and its benefits before trying to push them into the sales funnel. Content for blogs and websites should act as a conveyor belt to turn surfers into leads that generate clients. You can only accomplish this with high quality content, a crisp website design with zero navigation issues and a call to action technique that gathers valuable information about your potential clients.  When these are in place, then your off-site SEO attempts will complement your on-site efforts instead or override them or fall into the temptation of concentrating your efforts in one place for content marketing services.

 

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