Once you have your own business blog set up and have filled it with quality content written by your team of website content writers, the first thing you always look out for is how many views your blog post or company blog got after you hit that "publish" button. The second thing you check is whether or not anybody left a comment or linked back to your blog post.
However, not all blogging platforms are 'blog comment-friendly'. The topmost reason for this is to avoid spam comments. These are often left by spambots or individuals who have nothing to say except to market a link or something else.
This is where blog commenting platforms like Disqus becomes an advantage. Disqus basically filters real people who leave comments from SPAM.
Here's how Disqus works:
- You can sign in with your existing social media profile like your own Twitter name, Facebook account, Yahoo! and more to make commenting faster and seamless because logging out and then logging with another account can be a hassle (for some people).
- You can have your own Disqus profile that you can leverage on for branding because it also documents articles or websites that you left comments on.
- You can also follow comment threads via email because it can let you know who replied to your comment and so on.
- Your comments get more personal because you also get to leave your own unique mark beside your name and that would be your smiling face (your photo).