Why Original Product Descriptions Are Important For An Online Retailer

by Jenny on June 6, 2011

If you are a distributor of manufactured products online (i.e., an online retailer), then it’s important to have your own product descriptions for their products that you are selling.


Let me explain.  Let’s say that you have a website where people can purchase contacts or even let’s say you’re starting one.  And let’s say one of the products that you’re selling is Acuvue contacts.  Well, there are a lot of online retailers that sell Acuvue, so competition is fierce.

So instead of taking the manufacturer’s product description, you could easily hire freelance content writers like us to re-write the product description

Not only would that give you the upper hand in having original content, which the big bad Google likes, but also would allow you to enter your own keywords into the copy to optimize every single bit of content on your website.

We have experience as web content writers in re-writing manufacturer’s product descriptions and would love to help you with yours.  Please feel free to reach out to us for a quote.

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