Why SEO Optimized Content is Essential for Business Blogging

by Jenny on November 24, 2012

It used to be common practice for online retailers to copy manufacturer’s product descriptions and simply add those descriptions to their own websites.  However, along came the Pengiun and Panda Google updates. Penguin and Panda are code names used to describe Google algorithm updates aimed at decreasing search engine rankings of websites that violate Google’s Webmaster Guidelines.

Google became more stringent with their policies and banned duplicated content. Hence it has become inevitable for all brand owners to publish fresh and authentic product description samples on their blogs. Even if your blog with duplicated content is present online, it will not be visible to prospective customers and a dead blog and website doesn't do you any good when you are trying to sell online.

If the idea of updating your 1,000-10,000 product descriptions sounds overwhelming – then you can always seek the help of professional product description writers that will knock them out for you. 

SEO product descriptions should be framed using informative content, as if you are telilng your best friend about a new product that you discovered. Product description writings which are free of grammatical errors, spelling mistakes, etc. are a great way to bring that professional feel to your site. 

The team of writers at Business Blog Writers can help you in creating SEO optimized product descriptions for your business.


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